Every year, Google updates or adjusts its algorithm to give the most accurate, relevant, and secure pages to its users. In its early years, Google only made a few changes and updates to its core algorithm. Now, every year Google rolled out many updates and major updates that may down your website traffic or ranking. In this article, we’re going to cover the most impactful Google algorithm updates of 2021.
Major algorithm updates leave a noticeably impact on a wide range of indexing and ranking processes. However, there has been a time when Google made small changes to its search algorithm that not causes any loss to any user.
What is the Google Algorithm?
The Google algorithm is a combination of algorithms used by a search engine in order to display the result of search queries. There are numerous ranking signals to deliver webpages ranked by relevance on its search engine results pages (SERPs). Google algorithms change every year to give the best result to users.
Guide Of Google Algorithm Updates 2021
Go through this simple infographic that you’ll love. Google Algorithm Updates – a visual representation.
1. Passage Indexing Update — February, 2021
Google has rolled out its significant update in February with the aim to deliver the best results to users. Passage Indexing is a small tweak in Google Algorithm that pulls sections from pages into search engine results automatically.
2. Product Reviews Update — April, 2021
On April 8th, 2021, Google released its Product Reviews algorithm update. However, it is not a core update but rewarding for a review website. It considers the content of product reviews that share in-depth research or just a summary of products. On the basis of it, there are visibility changes for sites focused on reviews.
3. Page Experience Update — June, 2021
Page Experience Update is intended to give a quality user experience (UX). ie fast load times, and a non-shifting, stable page. Page Experience metrics this time measured by additional three Core Web Vitals(mobile-friendliness, HTTPS, and intrusive interstitial guidelines) i.e Loading performance, interactivity, and visual stability of the page.
4. Link spam Update — July, 2021
This Google Algorithm Update checks and make sure your website is protected from spam or not. Link spam update suggests the right and proper targeting links from sponsored, guest, and affiliate content that contains rel values.
5. Page title Update — August, 2021
Google’s Page title update emphasizes on web page titles. Earlier, Google was displaying dynamic page titles in the SERP based on the query. But now Google sets its new system for producing titles.