History itself says- if you know the plan, strategies of your enemy then there will be a greater chance to conquer them and can create a path to victory. In this article, you will learn the same by using a few tools. These tools let you create an effective digital strategy by understanding your vulnerable points. Let’s discover the Best Competitor Research Tools to find your competitors online.
By learning a competitive landscape you will understand, why your competitors are outranking you. This is advice to all marketers who just put all their efforts into improving themselves. No, it’s not the right way! Research matters, and when you already know that there are many channels to track, it becomes quite daunting. But every marketer should go through deep analysis like competitor traffic, ad placement, followers, and sales.
Let’s dive in.
Best Competitor Research Tools
SpyFu comes first in the list of Best Competitor Research Tools, that allows you to download your competitor’s most profitable Keywords and Ads for paid and organic search.
It’s very easy to use and have a simple, user-friendly interface, and one of the effective option to go with.
All you need to Enter your competitor’s website to get started. You will see the complete report of your competitor, review the top paid keywords, the cost per click, and the monthly cost. The tool offers several features for free (with data limits), prices start from $33/month and there is a 30-day money-back guarantee.
2. Rank Signals
Here is another Competitor research tool that claims to Uncover SEO backlinks & traffic sources of your competitors. Link building is the most important part while doing an SEO and important backlinks are for a solid SEO strategy.
Rank Signals tool is completely free. You can get an overview of your competitor’s link by just entering the URL and you will be able to explore insightful detailed data like referring pages, URLs, and anchor text.
Among the list of Best Competitor Research Tools, SEMrush is a tool that helps in spying on competitors as well as other stats to stand out.
To uncover all the strategies of your competitors and build your SEO strategies bit strong the tool offers a free service. However, there’s also a paid option, too, but the free version gives you all this information.
Similarweb, a tool that assists you with both content and SEO. It is a comprehensive tool that digs deep into your competitor’s content, most visitors and traffic sources.
Morever, SimilarWeb is an essential tool for getting a solid gauge on a competitor’s strategies. Once you set up your mind to spy on competitors, search for competitors stats by just entering the name of the business and you’ll get an overview of their traffic. Be
In the list of Best Competitor Research Tools, Ahrefs is known for its robust marketing analysis and SEO metrics tool used for URL rankings, backlink analysis, keyword research, competitive analysis, and more.
Ahrefs is the best to do a competitor analysis and one of the most useful tools for SEO. However, Aherefs is a premium tool, but you can sign up for a free trial.
Ahrefs helps to find out below information:
- Domain authority
- Referring domains
- New referring domains
Here comes another tool in the list of Best Competitor Research Tools, i.e a web browser extension MozBar.
This tool lets you collect all the information related to on-page metrics for individual web pages. The tool is free to use all you need to install it for your browser and then activate it.
MozBar also shows the DA score of the website, which is based on its probability to rank in search engines. The higher the DA score, the better.
Alexa, the tool most popular for checking the website rank. It is also one of the most popular and best competitor research tool to spy on competitors.
it lets you to analyzing other websites’ performance and website traffic. The tool is used for the analysis of URL rankings, backlink analysis, keyword research, competitive analysis, and more.
Here is another tool to spy on competitors, Majestic. One of the ultimate tool that gives you a complete view of your competitor’s SEO. As backlinks play a crucial role in the interim of doing SEO.
Majestic is an excellent option for tracking your competitor’s backlinks. The tool also helps in creating content. It gives enough information with the free trial but when you need to extract more data you will need a paid subscription.
9. Social Blade
In the era of social media, you need to check your business presence. Million of people active on social media and get notified for all the latest news or startup. Social media helps in generating awareness and market your business. Here is SocialBlade, a tool that can help you track YouTube Channel Statistics, Twitch User Stats, Instagram Stats, and much more.
It also assesses follower counts on the likes of Twitter, Instagram and YouTube among other services.
DataForSEO is a API for SEO companies. It provides comprehensive SEO data via API at a predictable price.
With DataForSEO you can do rank tracking solution to enterprise-level SEO platform, Analytics, check duplicate content, HTML Validator, Robots.txt Management, Sitemap, Management, Title/Meta Management, Unindexed Pages, Keyword Difficulty Analysis, Keyword Generator, Keyword Performance, Backlink Management, Broken Links and much more.